Ident channel	Length and format	Type of sound describe it diegetic/non diegetic	Target audience	Setting/props characters no of characters
BBC one	It’s on for 1:52		Anyone	Lots of dogs
E4	It’s on for 0:14	Seagulls and sea	Teenagers and young adults	Teddy bears
Channel 4	It’s on for 0:42	Bells and music	Anyone	Crain’s
Sky 3	It’s on for 0:18	Xmas music	Anyone	A big 3 that turns in to a tree